01
Extinguish the fire.
Understand why chronic inflammation can quietly undermine long-term health and why addressing it is foundational.
Official Release — September 13, 2026
ALIVE AF™
OUTPERFORM. OUTLIVE. REFUSE AVERAGE.
You engineered your wealth. Now engineer your longevity and persistent power.
A longevity and performance blueprint for people who refuse to accept average aging.
About ALIVE AF™
Success means very little if you don't have the health, strength, cognition, and energy to enjoy what you've built.
ALIVE AF™ challenges the conventional idea that declining performance is simply an inevitable part of getting older.
Dr. Mark Rosenbloom brings together longevity, performance, and precision medicine to present a systematic approach to protecting and extending the physical and cognitive capacity that allows high performers to continue operating at their best.
The goal isn't simply to live longer. It's to preserve the strength, clarity, resilience, and performance required to live powerfully for decades.
What Readers Will Discover
02
Stabilize the foundation.
Learn how muscle, metabolism, cardiovascular capacity, sleep, and hormonal balance work together as interconnected pillars of performance and longevity.
03
Play for decades.
Discover why continuous measurement, strategic sequencing, and a stage-based approach can help preserve performance over the long term.
04
Rethink what aging can look like.
Move beyond simply avoiding disease toward actively protecting strength, cognition, resilience, and capacity.
Meet Dr. Mark Rosenbloom
Mark Rosenbloom, MD, MBA, is a physician specializing in performance and longevity medicine and the creator of the Rosenbloom Longevity and Performance Model℠.
His interest in longevity is deeply personal.
His father underwent a quadruple bypass at 72, and both of his parents developed severe Alzheimer's disease. Those experiences helped shape a question that became central to his work:
What can we do now to change the trajectory of how we age?
At 73, Dr. Rosenbloom isn't simply teaching the principles behind ALIVE AF™ — he's putting them into practice. His aerobic capacity compares with that of a man decades younger, his cognitive scores continue to climb, and he competes in Spartan races at levels most men his age would never consider attempting.
His philosophy is simple:
He doesn't have better genes. He has a better system.
Through his concierge longevity practice, Dr. Rosenbloom works with executives and entrepreneurs seeking a more precise, individualized approach to long-term health and performance.
The Rosenbloom Longevity and Performance Model℠
ALIVE AF™ introduces a framework built around three fundamental principles:
Extinguish the fire.
Address the chronic inflammation that can quietly erode health and performance.
Stabilize the foundation.
Strengthen the major load-bearing systems — muscle, metabolism, cardiovascular capacity, sleep, and hormonal balance.
Play for decades.
Measure continuously, adjust strategically, and make decisions based on where you're going — not simply where you are today.
Who This Book Is For
ALIVE AF™ is written for people who have spent decades building successful careers, companies, families, and lives — and aren't willing to let declining health determine what their next decades look like.
It's especially relevant for executives, entrepreneurs, professionals, and other high performers who approach their business and financial lives strategically and are ready to bring that same level of intention to their health.
You've built the life. Now build the capacity to keep living it.
- Executives
- Entrepreneurs
- Professionals
- High Performers
Your next decade doesn't have to look like everyone else's.
OUTPERFORM. OUTLIVE. REFUSE AVERAGE.
ALIVE AF™ — Available September 13, 2026
Press & Media
Interview Requests | Speaking Opportunities | Review Copies
For media interviews, podcast appearances, speaking opportunities, or requests for a review copy of ALIVE AF™, please contact the LifeForce team.
Press Release
View the official press release for ALIVE AF™
View Press Release →Press release will be published here when available.